Discuss the ways ownership of Minecraft has influenced the game and its development

Initially, Notch wanted the game to be more based around the simpler side with no major story, and wanted fans to have a large say in how the game is operated and development of there own modes and mods. He was not a fan of synergizing with big corporations such as Facebook. However, one the game had been bought by Microsoft for $2.5 billion, the whey the game was operated was changed. Microsoft used the name to sell merch as well as synergizing with companies like Oculus to create more VR games. Minecraft's marketing strategies also changed as it went away from the word of mouth marketing which gained it so much popularity and chose for trailers and advertisements for updates and modes. Furthermore, under Microsoft the development of a Minecraft story mode was produced by TellTale games

Explain the success of Minecraft, with reference to its development

1.Massivly accessible, not big game. Multi-platform
2. Simplicity of the game makes it fun
3. younger audience so influential, parents are happy with it
4.

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